Delta plans new snacks for summer
- May 18 2017 04:11 PM
Passengers next month will be offered a new selection of complementary snacks on Delta Air Lines.
Squirrel Brand almonds, Pretzel Perfection Olive Oil & Sea Salt Pretzels and KIND Healthy Grains Oats & Honey with Toasted Coconut bars, will be served along with the airline’s Biscoff cookies.
Catering to health-conscious passengers and those with dietary restrictions, the three new snacks are all gluten free. Additionally, the KIND bar, Squirrel Brand almonds and Biscoff cookies are also non-GMO.
“Knowing our customers are mindful about how they fuel their bodies when they travel, we’re pleased to offer a new selection of snacks, inclusive of healthy options,” said Allison Ausband, Delta’s Senior Vice President – In-Flight Service in today’s announcement. “With 180 million customers a year, we want to keep the variety going onboard Delta.”
In addition to soliciting feedback from passengers and employees to choose the new snacks, Delta selected both well-known and up-and-coming brands using social media and tapping into what brands customers are talking about online.
Delta’s complimentary snacks will be available on all flights more than 250 miles. Customers on flights within North America – ranging from 251 to 599 miles – can choose between the signature Biscoff cookies or Pretzel Perfection pretzels. Additionally, customers on flights over 600 miles will have the option to choose between all four snack options.
To celebrate the new snacks, Delta will be hosting customer activations in select markets in June to give customers the opportunity to sample the offerings.